Scenario

Why Do You Want This Role?

Move past generic flattery and show genuine fit. Learn the Research → Connection → Contribution framework to answer "Why do you want this role?" with specificity that hiring managers remember.

Goal

Connect your skills to the company's mission with specific, memorable examples.

Framework

Hook → Proof → Pivot

Coach

Dominic Kade

Executive Communication Coach & Former BBC Journalist

Estimated time

6 min